Project Report For Dish Soap
Introduction
Project report for dish soap is as follows.
Dish soap, also known as dishwashing liquid or detergent, is a product that is used to clean dishes, glasses, and utensils. It is typically a liquid or powder that is mixed with water to create suds, which are then used to scrub the dishes clean.
Dish soap was first introduced in India in the early 20th century, as a result of increased demand for cleaning products due to urbanization and rising standards of living. Initially, dish soap was only available in large cities and was primarily used by upper-middle-class and wealthy households.
The first dish soap brands to be introduced in India were mostly foreign, such as Dove, Tide, and Surf Excel. These brands were marketed as premium products and were priced accordingly. However, as the market for dish soap grew, Indian companies also began to enter the market, with brands such as Nirma and Wheel becoming popular.
In addition to being used in households, dish soap is also used in commercial kitchens and restaurants. The use of dish soap in these settings helped to improve hygiene and sanitation, which is particularly important in the food service industry.
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As the demand for dish soap grew, manufacturers began to develop new and improved formulations. This led to the introduction of new types of dish soap, such as those that were more effective at removing grease and food stains, or that were more gentle on the hands.
In recent years, there has been an increasing focus on eco-friendly and natural dish soaps in India. Many manufacturers have begun to produce dish soaps that are made from natural ingredients and are biodegradable. This has been driven by growing concerns about the environmental impact of traditional dish soaps, which can contain harsh chemicals and can pollute water sources.
Market Potential Of Dish Soap
The market potential for dish soap in India is quite high, with a growing demand for both traditional and modern cleaning products. The Indian market for cleaning products, including dish soap, is expected to grow at a compound annual growth rate (CAGR) of around 7.5% between 2020 and 2025. This growth is driven by factors such as increasing urbanization, rising disposable income, and changing consumer preferences
.The Indian market for dish soap is largely dominated by organized players such as Hindustan Unilever Limited (HUL), Procter & Gamble (P&G), and Reckitt Benckiser (RB). These companies have a strong presence in the market with well-established brands such as Surf Excel, Tide, and Rin. However, there is also a significant presence of unorganized players in the market, particularly in rural areas.
The demand for dish soap in India is driven by several factors. One of the main drivers is the growing number of households in the country. According to the National Sample Survey Office (NSSO), the number of households in India increased from around 24 crores in 2011 to around 28 crores in 2016. This increase in the number of households has led to an increase in the demand for dish soap.
In addition to the above factors, the increasing disposable income of consumers in India is also driving the demand for dish soap. As people’s income levels increase, they are willing to spend more on household products, including dish soap. This has led to an increase in the demand for premium and high-quality dish soap products.