Project Report For Tea
Project report for Tea is as follows.
Tea is a fragrant beverage made by pouring hot or boiling water over cured or fresh Camellia sinensis leaves, an evergreen plant native to China and East Asia. Some teas, such as Chinese greens and Darjeeling, have a cooling, somewhat bitter, and astringent flavour profile, but others have drastically diverse profiles that include sweet, nutty, flowery, or grassy flavours. Tea has a stimulating impact on people, owing to the caffeine concentration.
The tea plant originated in Southwest China, Tibet, north Myanmar, and Northeast India, where it was utilised as a medicinal drink by many ethnic groups. During the Chinese Tang period, it became popular as a leisure drink, and tea consumption spread to other East Asian nations. During the 16th century, Portuguese monks and traders brought it to Europe.
Drinking tea became fashionable among the English during the 17th century, when they began to cultivate tea on a big basis in India.
Market potential & Strategy
Due to the presence of tea culture, tea has become highly popular in the rising market. Furthermore, rising health consciousness and disposable affluence have supported the tea market’s expansion. Furthermore, the introduction of new beneficial components in tea by various market participants is one of the reasons driving the market’s growth. However, the rising trend of coffee consumption, as well as changing raw material prices due to uncertain climatic circumstances, function as key restraints for this industry. On the contrary, the tea market is expected to rise due to increased demand for herbal tea and the introduction of new flavours and varieties of tea.
The tea market has been classified according to kind, packaging, distribution network, purpose, and region. Green tea, black tea, oolong tea, fruit/herbal tea, and other types dominate the market. The tea market is divided into grocery stores, speciality stores, convenience stores, internet retailers, and others based on distribution channels. Residential and commercial applications are included in the research. Geographically, the market is examined in North America, Europe, Asia-Pacific, and Latin America and the Caribbean.
The tea market, the black tea category produced the most revenue in 2018 and is anticipated to maintain its dominance during the projection year. This can be linked to an increase in the number of tea consumers throughout the world. Furthermore, the high content of antioxidants and polyphenols in black tea makes it popular among health-conscious people. Green tea, on the other hand, is anticipated to expand at the fastest CAGR throughout the projection period. This can be linked to an increase in health and fitness consciousness, as well as an increase in the number of educated tea drinkers.
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